Our NEW Préférence Vivids range provides bold, luminous colour full of reflects, that lasts up to 8 weeks *Instrumental test.
NEW Preference Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dyes selected by our hair colour experts for ultra-vibrant colours. *Instrumental test
Achieve up to 3X shinier hair with Préférence ultra vibrant colours, featuring light reflecting dyes, for a luminous colour full of reflects. *Instrumental test The Shine Protect Conditioner is enriched with a UV filter and Vitamin E to preserve your shine for up to 8 weeks of radiant colour (*if the shine protect conditioner is applied weekly).
Preference Vivid Colours is available in 7 fashion inspired shades. Shade Blue Black was inspired by Le Marais fashion street style and its iconic alive blue jeans. Create your own look with this vivid Blue-Black colour.
Made for all hair types, the formula comes in a gel texture and 150ml mix kit to provide an easy and even application.
- High impact vivid colours
- Formula is infused with a blend of powerful pure dyes selected by hair colour experts for ultra-vibrant colours.
- Achieve up to 3X shinier hair with light reflecting dyes and a luminous colour full of reflects. *Instrumental test
- Up to 8 weeks of radiant colour (*if the shine protect conditioner is applied weekly).
- Available in 7 high impact, bold fashion colours.
