- Neutralises stubborn brassy tones in one use for cooler, brighter blonde
- Crushes brassy tones for cooler, brighter blonde in one use.
- Counter-acts yellow tones and brassy hair for a bright, radiant and irresistibly cool blonde.
- Effectively cleanses without stripping hair of moisture
- Safe for use on colour treated and natural hair
- Formulated without silicones
- Vegan formula, free from animal derived ingredients
- Formulated without ammonia and peroxide
- infused with AuraBoost, our mood-boosting scent
Our most powerful purple shampoo. This intensive purple shampoo instantly transforms the most stubborn brassy tones into cooler, brighter blonde in 1 wash, and reduces both yellow and orange tones. For your most stubborn brassy tones.
Crushes brassy tones for cooler, brighter blonde in one use. With crushed violet pigments and provitamin B5.
